Partner with us
The key inspiration driving Red Coral since its inception is to support standalone boutique Resorts and Lodges or passion-driven Experience Curators in their Business Operations & Revenue Generation. Over the years we have specialized in this niche and are successfully helping our partners in achieving a YOY growth.
Our Sales, Marketing & Representation partnership enables higher visibility and quick reach into both Inbound & Domestic B2B as well as B2C segments. With good insight into the customer aspirations for a boutique experience-based resort, we actively engage with our partners in creating and executing a relevant Sales & Marketing strategy.
We help in fine-tuning the product, curating local experiences, create pricing strategies, enhance a brand’s digital presence and regularly share market feedback and intelligence.
We have effectively demonstrated a significant increase in the revenues of our partners and have been able to open up multiple channel of sales for them.
Our Reservation & Room Inventory Management services ensure efficient conversion of sales leads originating from Direct Guests, Trade or Online Portals.
The tech-enabled Central Reservation Office is an added point of sales converting enquiries way above the market standards and meticulously managing the entire reservation operation with minimum revenue leakage and high customer satisfaction.
We understand the importance of Cost Optimization for stand-alone resorts so a large part of the remuneration for our services is modelled on ‘Pay for Performance’ directly based on the revenue generated for our Partner, Hotels sales marketing.
GREATER REACH
MORE LEADS
HIGHER CONVERSIONS
RIGHT GUEST
COST EFFICIENT
SALES & MARKETING REPRESENTATION
✔ Consistent Online & Offline Marketing enhancing Brand Visibility & Equity.
✔ Establish strong product presence within relevant Destination Management Companies & Domestic Travel Agencies.
✔ Relevant & Regular communications to Trade & Direct database via multiple media.
✔ Planned Sales Blitz & Roadshows in multiple cities and feeder markets.
✔ Representation in Domestic & Expat trade events, shows & fairs.
✔Targetted Digital Marketing with Social Media & Influencer Marketing
RESERVATIONS & ROOM INVENTORY MANAGEMENT
✔ Highly Responsive & Quickest Turn-around Time with state-of-art integrated technology.
✔ Personalized and customized call & email management for lead conversion.
✔ Efficient Reservations and Follow-up processes for greater conversion and customer satisfaction.
✔ Higher than industry-standard uptime for call responses with voice mail for off-hours.
✔ Revenue Management with OTA and Direct bookings.
✔ Intelligent Reporting with Reservation database management and business analytics.
STRATEGIC PLANNING & PRODUCT DEVELOPMENT
✔ Developing Sales & Marketing strategies.
✔ Pricing Strategies.
✔ Product Development.
✔ Curating Experiences.
✔ Social Media & Other Digital Marketing Strategies.
✔ Detailed Business Feasibility for Prospective Hoteliers
✔ PR & Publications
Red Coral is truly a boutique travel marketing entity, that gets into the skin of the property to bring in guests and experiences that blend with the product. For Abbotsford they have been patient, very attentive to the owners requirements and strategy, bringing their share of experience and expertise to up the ante for Abbotsford, Nainital. Their focus and personalised inputs, working closely with me on each aspect of the heritage homestay is what sets them apart from those who believe in quantity over quality. Red Coral is nothing but quality.
Red Coral – Our True Hotel Partners
Partnership is a promise from most but truly fulfilled by only a few. Shobha and Vinay teamed-up to be the best partners we could have asked for at a time when our business really needed it. As Forsyth’s representation and reservation team RedCoral chose to take up the challenge at a time when we were going through a transition and a difficult time. Shobha and Vinay took on the baton to rebuild the business which was faced with uncertainty and doubt.
Red Coral Travel Experience is currently supporting many satisfied partners across India and we have consistently delivered, year on year, much higher revenue growth for them vis a vis the market growth. Please call or write to us and we will be happy to explore the synergies for partnership towards the mutual path of growth.
Shobha Chadda
Shobha, an IHM graduate, started her hospitality career with the top brands of five-star hotels in India and Dubai before being smitten by the niche travel segment with focus on botique hospitality ventures. With 25 years of industry experience, she has an intricate understanding and expertise on efficient management of customer expectations and hotel business priorities. With a desire to add value to bespoke hospitality ventures, she cofounded Red Coral. Shobha manages the frontend operations including sales, marketing, partner relationships and business development.
Vinay Kala
Vinay brings in more than 30 years of rich cross industry experience of managing large teams, operations and businesses. Having served the Indian Army for first 15 years of his career, this Electronics and Communication engineer spent the next 10 years with the telecom industry in senior leadership roles. A nature and adventure enthusiast as well as an avid traveler, Vinay, finally decided to take an entrepreneurial plunge into his lifelong passion of travel, with Red Coral. An efficient organizer with attention to finer details, he looks after the backend operations, finance & HR.
